服务型制造项目治理中利益相关者演化博弈研究

doi:10.16182/j.issn1004731x.joss.201703018

系统仿真学报 ›› 2017, Vol. 29 ›› Issue (3): 595-608.doi: 10.16182/j.issn1004731x.joss.201703018

服务型制造项目治理中利益相关者演化博弈研究

彭本红^1,2, 谷晓芬^1,3, 鲁倩¹

1.南京信息工程大学经济管理学院,南京 210044;
2.上海电子废弃物资源化产学研合作开发中心,上海 201209;
3.中国制造业发展研究院,南京 210044

收稿日期:2015-06-15 修回日期:2015-08-19 出版日期:2017-03-08 发布日期:2020-06-02
作者简介:彭本红(1969-),男,湖北潜江,博士后,教授,研究方向为服务与创新管理,物流与供应链管理,项目治理等。
基金资助:
国家自然科学基金(71263040),江苏省社科基金(13EYB013),上海电子废弃物资源化产学研合作开发中心开放项目(2014-A-04)

Analysis of Evolutionary Game of Stakeholders in Service-oriented Manufacturing Project Governance

Peng Benhong^1,2, Gu Xiaofen^1,3, Lu Qian¹

1. School of Economics and Management, Nanjing University of information Science &Technology, Nanjing 210044, China;
2. Shanghai Cooperative Centre for WEEE Recycling, Shanghai Second Polytechnic University, Shanghai 201209, China;
3. China Institute of Manufacturing Development, Nanjing 210044, China

Received:2015-06-15 Revised:2015-08-19 Online:2017-03-08 Published:2020-06-02

摘要/Abstract

摘要： 核心制造商、顾客和服务商是服务型制造项目实施过程中博弈参与主体。分析了三方演化稳定情况,构建了演化博弈模型,利用系统动力学仿真研究三方之间策略选择的动态博弈过程。研究结果表明：核心制造商、顾客和服务商最终会达到(监督,参与,努力)稳定均衡状态;顾客在选择策略时较重视参与项目的保障因素;服务商单方面的努力不一定会增加顾客参与的期望收益;核心制造商监管服务商并处以适当罚金、不监管服务商给予顾客适当的损害裁定都可提高二者的决策效率。

关键词: 服务型制造, 演化博弈, 系统动力学, 仿真分析

Abstract: For the project governance of service-oriented manufacturing, there are three stakeholders, namely core manufacturer, customer, and service provider. Stability of three participants' evolutionary game was analyzed, the evolutionary game model was constructed and the dynamic game process of three - party Strategy Selection was studied by means of system dynamics simulation. Research shows that three participants eventually reach a steady state, which is core manufacture supervising, customer joining in, and service provider working hard; customer pays more attention to insured factors when choosing strategy; service provider's endeavor does not always aggrandize customer's expected revenue; The core manufacturing should fix proper fines for service provider's slacking under the circumstance of supervising, and appropriate damage ruling for customer without monitoring, both of which can improve their decision-making efficiency.

Key words: service-oriented manufacturing, evolutionary game, system dynamics, simulation analyses

中图分类号:

TP391.9

彭本红, 谷晓芬, 鲁倩. 服务型制造项目治理中利益相关者演化博弈研究[J]. 系统仿真学报, 2017, 29(3): 595-608.

Peng Benhong, Gu Xiaofen, Lu Qian. Analysis of Evolutionary Game of Stakeholders in Service-oriented Manufacturing Project Governance[J]. Journal of System Simulation, 2017, 29(3): 595-608.

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服务型制造项目治理中利益相关者演化博弈研究

Analysis of Evolutionary Game of Stakeholders in Service-oriented Manufacturing Project Governance

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